Elayne Riggs' Journal (for Leah)

Friday, August 18, 2006

Silly Site o' the Day

If you read my blog yesterday y'all know how I feel about advertising, but at the same time the idea of viral ad videos, particularly good ones, fascinates me. Via Eszter, Coke (which I don't drink, I don't do cola) now has a bunch of them under the theme "the Coke side of life," most of which are about as well done as you'd expect given the megacorporation's budget, but the one that caught Eszter's eye in particular was inspired by Grand Theft Auto only instead of violence there's just lotsa lurve, which I can dig. Can you dig it? I knew that you could.